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312 <br /> <br />m~uy instances to ts~e a severe loss on merchandise which we have To sell at or below cost <br />order to clear our stcck~ of unsaleable goods. Bet~ Mero~sing tod~y requires a far more <br />intelligent knowledge of its business in ordure ~ to succeed~ ~hen in p~st years. <br /> They are faced with a constantly grog_nE out~ide co~petition from their sister <br />0ity of ~olk wries8 merchant,s in m~y ~cases ~ell more merchandise in Portsmouth t~m some <br /> ~ · ~ , paying any part of the cost of operation of our <br />of our own merchants, and they do this without <br />City GoVernment-During the past ~w~lve months~ the Retail ~erchanrs in order to giv~ the <br />ole of porCsmout-h larger ~d better stores ~ith s~l~ stocks~ ~ve Luvested thousands of <br />~ar~ in e~!argi~ ~d implying their places of business. , <br /> Th~s has resulted in increased re~ estate values of ~oroximately one-naif <br /> - - ~- ~' was comolsted last <br /> milton dollars. In ad~_tion to this, much private construction of homes <br /> year, and already this year many more homes are being built. <br /> The iacreased income to the City~ based on a fair assessment valuation of thos~ <br /> o d income of the Oz~ many thouss~d of ~llars, <br /> improvements, ~,~111 ~_d. to ~e . <br /> "- Increase , <br /> Then also, rents Nave been greatly d in many cases as muck as 50% ~o <br /> 75% and this increase in rentals will br%ng ~o tke Oily a large increase in !ioense t~es <br /> ed on the old ~te. <br /> A n~ber of new stores ~ve oeen ooened this year whi~will also increase the <br /> ~ount to ~ the inc~ase of number of automobiles in the czty t~s year, prooaozy <br /> increased ~er=~vad from nicenses. Automobile ~icense receipts will also be very. ~reatl~ <br /> ing as much as $25,000-OO addition~. Our citizens are in better financial condition this <br /> year to~av~ their rea! estate rexes th~ they ~.ve been~w~fOrin~nYos, stYearS.years.The City wi!! receive <br /> f~m tP~s source this year many thoussmxd dollars more~=~u <br /> The travel over the ferries betwe~ N~zo=k ariS- Portsmouth has grotm tremen~ <br /> dously, end' it is estimated that the City will derive an increased income from this source <br /> close to seventy-five thousand dollars, this year. <br /> All of these various ~ounts am~ed toge he will a~regate one hundred and <br /> fi we believe to be <br /> fifty t~ousanm dollars or more than the total for last year. ~ese ~res <br /> conservative, ~d ~y be even larger. '~i%, as meteorite, are well aware of the need of ~he <br /> City for more revenue, and we are ready tc do ou~ part. <br /> The facts as shown ~bove clearly p~ve that the R e~il Merchants of Ports - <br /> mouth ar~.already contributing to their s~re of the' ~ount estimated to be required this year <br /> by the C_~y ~vernment. It may appear to t.he members of the City Council t~t a slight in - <br /> crease at t~s time in our license t~es, ~ould not be objected to by the merob~ts, ~t this <br /> increase is objected ~. <br /> Tk~s increase together with many other increased e~enses ~d incidentals a! - <br /> together make up a considerable sum, which added to our overhead operatio~ of our businesse's, <br /> makes the ~fference between p~o~t ~d loss. <br /> We believe that we have already shown you members of the Oity Council that we <br /> ~e more ~a~ justified in reque~sting ~s.t y~ rescind your action of last week, a~d restore <br /> the fo~er rate which has proven so satisfactory in the pas~ to al! parties concerned, end we <br /> are further convinced t~.t under the oresent p~sperous conO~tions will produce sufficient <br /> additional revenue v~thout placing a~ added burden on our Portsmouth meroh~ts. <br /> <br />Recapitu!atipn <br /> Mor~ than one-half million dollars in improvements caused by new store <br /> buildines 3oroducing more real e state tax. money <br /> 50~ to ~5~increase in rents, producing more income from licenses <br /> New private buildings pro:ducing more real e state taxes <br /> Large increase in automobile licenses <br /> Large increase in payment this year of real estate taxes due to <br /> more prosperous financial conditions <br /> Very large increase in the income fr~m the ferries <br /> We trust ttmt you will grant our request to continue the former method of <br /> <br />Respectfully .submitted <br /> <br /> John A. Morris~ Chairman., <br />Retail Merchants ASsociation Committee." <br /> <br /> Mr. Wray Morse also supported 1,~r. Y~rris~ request. <br /> Motion of Mr. Grimes to place the following ordinance on its first reading: <br /> "AN ORDINANCE TO A~iEND AI~ RE-ORDA~IN-SECTION 56 OF AN oRDINanCE <br /> IMPOSING A LICENSE TAX FOR ~HE CITY OF PORTSMOUTH, VIRGINIA, FOR <br /> THE y~A~BEGINNINGNAY !st~ t9~I~" ~ <br /> <br />and that a committee be appointed to co nfer~with a committee from the Retail Merchants Asso- <br />ciation, in reference to same~ was adopted. <br /> On motion of Mr. Fox~ unanimous consent was granted to t~e up the License <br />Tax on motion pictures. <br /> Privilege of the floor was granted Mr. Wilder, who asked tP~t the license <br />tax-on motion pictures be m~de the same as last year~ <br /> Motion of Mr. Fox to place the following ordinance on its first reading: <br /> <br /> <br />